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Tuesday, November 20, 2012
Today’s Tweets:
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Scarlett Johansson, star of @CATOnBroadway, on @Late_Show with @Big_Man_Dave tomorrow! • • • awesome RT @stagegrade: Critics find @SignatureTheatr revival of THE PIANO LESSON nearly note-perfect, for an A-minus • • • @JeremyMJordan Happy birthday! Can’t wait to see you on @NBCSmash! #broadwaybirthdays • • • Happy opening to THE OUTGOING TIDE @59E59 starring Michael Learned! #breakaleg • • • Happy birthday to one of our favorite actresses, the eminent Jan Maxwell! #broadwaybirthdays • • •
What Microsoft’s Default ‘Do Not Track’ Browser Setting Looks Like
AdAge.com/Digital – by KATE KAYE
Like a proverbial tree falling in the woods, most ad firms can’t hear the thud of Internet Explorer 10′s new Do Not Track feature. For several months the privacy feature has been a hot topic of conversation because Microsoft had chosen to enable it by default. Now that IE 10 is available, its impact seems muted, if not moot.
When users install the new IE, they won’t see flashing lights or a giant red shield notifying them that the browser is guarding their privacy from snooping online advertisers. They will, however, be greeted with a “Meet Your New Browser” page that notifies them about the automated privacy setting.
“Websites you visit receive a Do Not Track request when you use Internet Explorer 10. To learn more about this setting, including how to turn it off, see More info about Do Not Track.”
The “more info” page explains that users can turn DNT on or off and notes the types of information often tracked by first and third parties — such as IP addresses. It also lists the benefits of tracking, such as it enables more relevant advertising.
To read this article in its entirety, click the link below
http://adage.com/article/digital/microsoft-s-default-track/238393/
Broadway Ad Breakdowns:
Sunday, November 18, 2012
(b/w unless otherwise indicated)
New York Times
ARTS & LEISURE
Annie
Full Page – Color
Picnic
Quarter Page – Color
Peter and the Starcatcher
Strip – Color
Golden Boy
2” x 7” – Color
Newsday
Better Living
Annie
Full Page – Color
Jersey Boys
Strip – Color
Star-Ledger
Better Living
Annie
Full Page – Color
Phantom of the Opera
6” x 2.5” – Color
Bergen Record
No theatrical advertising
Daily News
No theatrical advertising
New York Post
No theatrical advertising
Friday, November 16, 2012
(b/w unless otherwise indicated)
New York Times
Weekend Arts
The Mystery of Edwin Drood
Full Page – Color
Wicked
2” x 7”
Bergen Record
No theatrical advertising
Daily News
No theatrical advertising
Newsday
No theatrical advertising
New York Post
No theatrical advertising
Star-Ledger
No theatrical advertising