The Afternoon Report, Monday, July 23, 2012


Brought to you by Boneau/Bryan-Brown
Monday, July 23, 2012

Today’s Tweets from BBB
Follow us on Twitter –
http://twitter.com/BBBway

Listen to the director and cast members from “COCK” on WNYC Radio’s Leonard Lopate Show via @sharethis @cockfightplay • • • Watch MAMMA MIA! stars bring Theatermania backstage on Broadway • • •

Facebook Trying To Be More Advertiser Friendly
MediaBistro/All FaceBook – by JUSTIN LAFFERTY

In an effort to gain more advertising money, Facebook has been testing ways to place more ads on pages. But the company also is doing what it can to keep its biggest clients happy, especially as Facebook’s finances come into light with Thursday’s earnings call.

Financial Times on Monday examined how Facebook has to walk a fine line in order to keep current major clients — such as Samsung and Ford — happy, while finding ways to protect users’ privacy and attract new clients. The story notes that Facebook is trying to do all it can to keep a major advertiser from pulling the plug, much like General Motors did earlier this year.

It’s a trade-off: Facebook wants money from advertisers, advertisers want more eyeballs on their Facebook ads.

Facebook has given major advertisers guidelines to follow, but also working closely with them to ensure their needs (and wants) are met –

To read this article in its entirety, please click the link below
http://allfacebook.com/facebook-advertisers_b95266

Link to Broadway Grosses for the week ending July 22, 2012:

http://www.playbill.com/news/article/168325-Broadway-Grosses-July-16-22

http://www.broadwayworld.com/grosses.cfm

Current week:
1. The Lion King $2,219,534
2. Wicked
3. Spider-Man: Turn Off The Dark
4. The Book of Mormon
5. Once

Last week:
1. The Lion King $2,002,353
2. Wicked
3. Spider-Man: Turn Off The Dark
4. The Book of Mormon
5. Evita

5 Years Ago:
1.  Wicked - $1,472,649
2.  The Lion King
3.  Mary Poppins
4.  Jersey Boys
5.  Beauty and the Beast

10 Years Ago:
1.  The Producers - $1,133,745
2.  The Lion King
3.  Mamma Mia!
4.  Thoroughly Modern Millie
5.  Oklahoma!

Opening this week:

Off Broadway

A Letter to Harvey Milk Signature Center – Monday, July 23

Harrison, Texas: Three Plays By Horton Foote 59E59 Theaters – Tuesday, July 24

Soul Doctor: Journey of a Rockstar-Rabbi New York Theatre Workshop – Tuesday, July 24

Skippyjon Jones Lucille Lortel Theatre – Wednesday, July 25

New Girl In Town Irish Repertory Theatre – Thursday, July 26

Sweet Charity Aaron Davis Hall – Saturday, July 28

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