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Monday, July 16, 2012
Today’s Tweets from BBB
Follow us on Twitter – http://twitter.com/BBBway
Opening tonight: @2ST’s hotly anticipated DOGFIGHT. Break a leg @LindseyMendez @DerekKlena and co! Can’t wait to see the show! • • •
How To Maximize The Effectiveness Of Your Tweets [TWITTER TIPS]
MediaBistro/All Twitter – by SHEA BENNETT
Did you know that tweets sent over the weekend have a 17 percent increase in engagement than those sent during the week? Or that Twitter updates of less than 100 characters see, on average, a 17 percent gain in engagement than those that go beyond this ceiling?
For brands using Twitter it’s vital that they look to maximize the effectiveness of each and every tweet that they send to their network. Even the little things can make a difference – while asking followers to retweet a post can increase sharing twelve-fold, only one percent of brands do this. And while hashtags can dramatically increase engagement, using more than two in a tweet will likely have the opposite effect.
To read this article in its entirety, please click the link below
http://www.mediabistro.com/alltwitter/maximize-tweets_b25445
Link to Broadway Grosses for the week ending July 15, 2012:
http://www.playbill.com/news/article/168100-Broadway-Grosses-July-9-15
http://www.broadwayworld.com/grosses.cfm
Current week:
1. The Lion King – $2,002,353
2. Wicked
3. Spider-Man: Turn Off The Dark
4. The Book of Mormon
5. Evita
Last week:
1. The Lion King – $1,998,159
2. Wicked
3. Spider-Man: Turn Off The Dark
4. The Book of Mormon
5. Newsies
5 Years Ago:
1. Wicked - $1,468,400
2. The Lion King
3. Jersey Boys
4. Mary Poppins
5. Beauty and the Beast
10 Years Ago:
1. The Producers - $1,134,326
2. The Lion King
3. Mamma Mia!
4. Thoroughly Modern Millie
5. Oklahoma!
Opening this week:
Off Broadway
Dogfight – Second Stage Theatre – Monday, July 16
A Wendy Story – Under St. Marks – Thursday, July 19
Love Lies – Treat Her Like A Lady – Abingdon Theatre Arts Complex – Saturday, July 21