The Afternoon Report, Tuesday, November 25, 2014

afternoon-report (3)

Brought to you by Boneau/Bryan-Brown
Tuesday, November 25, 2014 

The Afternoon Report will be on hiatus through Monday, December 1. Have a happy Thanksgiving!

4 ways to use social media to build your online review presence
SmartBlog on Social Media – by JEREMY GIN

While Facebook, Twitter and Google Plus are excellent tools to engage existing customers, they serve a different function in the eyes of prospective customers than independent review platforms. Everyone knows your fans and followers love you; the best online review platforms are seen as more impartial and better places to research the quality of a business before making a purchase. That said, you can still leverage your social media presence into a compelling online review presence. Based on our observations of the 45,000 businesses with reviews on SiteJabber, below are our four best bets for doing just that.

Ask for reviews

Your Facebook fans and Twitter followers likely have profiles on leading review sites. Simply ask them to write you a quick review. You’ll be pleased to see that many are more than happy to — it just never occurred to them without your prompting.

Run a contest

Just like you may have offered giveaways or other discounts to gain fans and followers, do the same for reviews. When you post on your FB or Twitter asking for reviews, offer a prize or other incentive for their time. NOTE: Avoid offering incentives for only positive reviews because customers can see this as manipulative and review sites that see this happening may ban you or delete your reviews.

To read this article, click the link below


Broadway Ad Breakdowns:
Continue reading

THE AFTERNOON REPORT   |   Leave a comment   |   Bookmark or Share

Video of the Week: PAN Trailer

Check out the trailer for Joe Wright’s new movie, Pan, a Peter Pan origin story starring THE RIVER’s Hugh Jackman as the pirate Blackbeard!

Pan also stars Rooney Mara (Tiger Lily), Garrett Hedlund (Captain Hook) and Levi Miller as Peter. See it in theatres on July 17, 2015!

Tags:  , , , , , ,   |   THE RIVER, VIDEO OF THE WEEK   |   Leave a comment   |   Bookmark or Share

The Afternoon Report, Monday, November 24, 2014

afternoon-report (3)

Brought to you by Boneau/Bryan-Brown
Monday, November 24, 2014

The Top 7 Social Media Marketing Trends That Will Dominate 2015

It’s that time again: When I look ahead to 2015 to predict social media marketing trends we can expect over the coming year. If you want to see what I predicted for 2014 (and whether those predictions came true), you can do so here:

The Top 7 Social Media Trends That Will Dominate 2014 (written Sept 2013)

The Top 7 Social Media Trends Dominating 2014(written July 2014)

But without further ado, here are my top 7 social media marketing predictions for 2015!

See what the future holds, click the link below

Link to Broadway Grosses for the week ending November 23, 2014:  Continue reading

THE AFTERNOON REPORT   |   Comments Off   |   Bookmark or Share

THE HEART OF ROBIN HOOD to open March 29, 2015 at the Marquis Theatre

Heart of Robin Hood

David Mirvish and National Artists Management Company are pleased to present the Broadway premiere of The Heart of Robin Hood, written by David Farr, featuring original music performed on-stage by Parsonsfield and directed by acclaimed Icelandic theatrical artist Gísli Örn Gardarsson. The production will open on Broadway on Sunday, March 29, 2015 at the Marquis Theatre (1535 Broadway).   Previews begin on Tuesday, March 10, 2015. The production will play a strictly limited engagement through Sunday, August 23, 2015.

Tickets for The Heart of Robin Hood will be available exclusively to Audience Rewards members, on pre-sale Monday, December 1 through Sunday, December 7. Audience Rewards, the Official Rewards Program of Broadway and the Arts®, aims to reward their members for supporting live theatre in NYC and across the country. To become a member, visit

Tickets will be available to the general public on Monday, December 8 at

The Heart of Robin Hood comes to Broadway following productions in Winnipeg (November 11-December 6, 2014 at the Royal Manitoba Theatre Centre) and Toronto (December 23, 2014-March 1, 2015 at the Royal Alexandra Theatre).

Every legendary hero has to start somewhere. In The Heart of Robin Hood, playwright David Farr presents a wildly imaginative, theatrically dazzling new spin on the familiar fable.

Forget everything you ever knew about Robin Hood. In this reimagining, Robin and his unmerry gang of cutthroats steal from the rich, but it’s never occurred to them to give anything back to anyone. But when wicked Prince John threatens all, bold Marion steps in to protect the poor and transform a thuggish Robin from hood to good.

First staged at the Royal Shakespeare Company in 2011 and at American Repertory Theatre (A.R.T.) in Cambridge, MA., in 2013, the eye-popping, athletic and endlessly inventive production from acclaimed director Gísli Örn Gardarsson, has been cheered by critics and audiences. The Heart of Robin Hood explodes off the stage to take place in front, above and on all sides of the audience. The production features swashbuckling, acrobatics, comedy, drama, cross-dressing, trap doors, aerial work and original music played by on-stage musicians, the acclaimed Connecticut-based roots band, Parsonsfield.

Farr and Gardarsson previously collaborated on the acclaimed staging of Kafka’s Metamorphosis, which dazzled audiences at BAM in 2010.

Set design is by Börkur Jónsson, costume design is by Emma Ryott and sound design is by Jonathan Deans. Casting is by Telsey + Company and Stephanie Gorin Casting. Creative consultant is Walter Bobbie.

David Farr (Playwright, Lyrics) is currently directing his first feature film, The Ones Below for BBC Films and BFI. He is also currently adapting John Le Carre’s The Night Manager for BBC television. Other plays as writer: The Heart of Robin Hood and Night of the Soul (RSC); The UN Inspector (National Theatre); The Nativity (Young Vic Theatre); Elton John’s Glasses (London West End); and The Danny Crowe Show (Bush Theatre). Directing credits: Hamlet, Twelfth Night, The Tempest, A Winter’s Tale, King Lear, The Homecoming (Royal Shakespeare Company); Coriolanus (RSC/Old Vic Theatre); Julius Caesar (RSC/Lyric Theatre Hammersmith); adapted and directed The Odyssey, directed the devised piece Water (with Filter Theatre), The Birthday Party (Lyric Theatre Hammersmith). Other credits: Associate director, Royal Shakespeare Company (2009-2013); artistic director of the Gate Theatre, London 1993-97; artistic director of Bristol Old Vic 2002-05; artistic director and co-chief executive of Lyric Theatre Hammersmith 2005-09. Film and television writing credits: Spooks (BBC-TV series), Hanna (co-writer, feature film, Focus Features). David is currently writing screenplays for BBC Film, Cloud Eight, Universal Studios and Parkes Macdonald.

Gísli Örn Gardarsson (Director) Born in Iceland and raised in Norway, Gísli Örn Gardarsson attended the Icelandic Academy of the Arts, where, in his last year (2001), he co-founded Vesturport Theatre. Gardarsson made his debut as a director with his circus-inspired version of Shakespeare’s Romeo and Juliet, also playing the role of Romeo, which premiered at the Reykjavik City Theatre in November 2002, and has been performed in London at the Young Vic Theatre (2003) and in the West End (2004). He directed and adapted Georg Büchner’s Woyzeck, with an original score and lyrics by Nick Cave and Warren Ellis, which opened at the Barbican Theatre in London (October 2005). He directed and adapted Metamorphosis, along with David Farr, at the Lyric Hammersmith in London, appearing in the role of Gregor Samsa, and with music by Nick Cave and Warren Ellis. He has also written and directed Love, a romantic musical about two people who find love at the end of their lives. Garðarsson directed The Heart of Robin Hood, which opened at the Royal Shakespeare Company in Stratford (2011), and Bastard, co-written by Richard LaGravenese, presented in Denmark, Sweden and Iceland (2012). Other acting credits include A Matter of Life and Death (National Theatre London), an adaptation of the 1946 Powell and Pressburger film, Angela Carter’s Nights at the Circus, and the title role in Don John (Royal Shakespeare Company), all directed by Emma Rice. Gardarsson starred in and co-wrote the film Children, for which he received a Shooting Star Award at the 2007 Berlinale, and played the main villain in the Disney/Bruckheimer film Prince of Persia, directed by Mike Newell. He has also worked at the National Theatre in Norway, the Malmö City Theatre in Sweden, the Residenz Theatre in Munich, and elsewhere.

Parsonsfield (Music, Lyrics) (previously known as Poor Old Shine) is a roots band with a grassroots ethos. The Connecticut band prizes the human element that underpins their music, from songwriting to recording to album design. Formed at the University of Connecticut, where singer and banjo player Chris Freeman met banjo and mandolin player Antonio Alcorn in a folk music club on campus, an early version of Parsonsfield landed its first gig — opening for a friend’s band at the legendary New Haven club Toad’s Place — before the musicians had even decided what to call themselves. With the addition of Max Shakun on guitar and pump organ, Harrison Goodale on bass, and Erik Hischmann on drums, Parsonsfield’s music is rooted in the folk and Appalachian mountain music tradition and each set mixes the band’s original songwriting with traditional folk ballads, prison work songs, and front porch style jamming. Parsonsfield has played live shows in renowned venues, including the Kennedy Center for the Arts in Washington D.C., Club Passim in Cambridge, Rockwood Music Hall in New York, and Infinity Hall in Norfolk, CT. They travel with an assortment of instruments including guitars, banjos, pump organ, mandolin, string bass, musical saw, washboard, and a yard-sale-scrap-metal drum set. Parsonsfield has released a self-titled debut studio LP on Signature Sounds.

Walter Bobbie (Creative Consultant) directed the international hit, Chicago, the second longest-running musical in Broadway history. Recent work includes Steve Martin/Edie Brickell’s Bright Star at the Old Globe and David Ives’ Venus in Fur on Broadway. Mr. Bobbie is the recipient of the Drama Desk, Outer Critics Circle and Tony Awards.

The Heart of Robin Hood was originally produced by the Royal Shakespeare Company.

The American Premiere was produced at the American Repertory Theater at Harvard University, Diane Paulus, Artistic Director; Diane Borger, Producer.

# # # #

Follow The Heart of Robin Hood on Twitter or on Facebook.

THE HEART OF ROBIN HOOD   |   Comments Off   |   Bookmark or Share

The Afternoon Report, Thursday, November 20, 2014

afternoon-report (3)
Brought to you by Boneau/Bryan-Brown
Thursday, November 20, 2014
Mike Nichols, 83, Acclaimed Director on Broadway and in Hollywood, Dies
New York Times – by BRUCE WEBER

Mike Nichols, one of America’s most celebrated directors, whose long, protean resume of critic – and crowd – pleasing work earned him adulation both on Broadway and in Hollywood, died Wednesday in Manhattan. He was 83.

To read Mr. Nichols obituary in its entirety, click the link below

BBB mourns the loss today of a legend in our field.  Mike Nichols was a man of enormous talent, great wit and impeccable taste, and we are honored to have worked with him.

Today’s Tweets from BBB

Follow us on Twitter –
Loving the new PITCH PERFECT 2 trailer! @AnnaKendrick47 @SkylarAstin @BenSPLATT @TheRealAnnaCamp • • • OUR LADY OF KIBEHO at @SignatureTheatr is extending to December 14 • • • RT @ditzkoff: Ladies and gentlemen, whether you like it or not, John Cameron Mitchell is coming back to HEDWIG • • • Happy 30th birthday to @JeremyMJordan! #broadwaybirthdays • • • RT @mrbplus: Oh hi @BBBway! 1 of the @NewYorkObserver top 50 PR firms in NYC! Bravo!!!  @cbo523 @Bubbles2828 • • •


Is Twitter Driving Your Holiday Sales?

Retailers hoping to find their next best lead for the holiday season might want to consider Twitter, if they haven’t already. Data from a study DB5 conducted on Twitter’s behalf unveiled the ways in which Twitter influences its users to purchase gifts over the holiday season.

Over half of the 2,100 Twitter users ages 13 and older who were surveyed said that the promotions they learned about on Twitter motivated them to purchase an item they otherwise may not have. Fifty-two percent also reported learning about a product they later purchased for the first time on Twitter.

Read this article in its entirety, click the link below


The Billboard Charts ~ Issue Date: 2014-11-29 Continue reading

THE AFTERNOON REPORT   |   Comments Off   |   Bookmark or Share

Between Shows: PITCH PERFECT 2

Watch the trailer for PITCH PERFECT 2, starring Broadway’s Skylar Astin (Spring Awakening), Anna Kendrick (High Society), Anna Camp (Equus) and Ben Platt (Book of Mormon)!

Then check out the movie, in cinemas on May 15, 2015!

Tags:  , , , , , , , ,   |   BETWEEN SHOWS   |   Comments Off   |   Bookmark or Share

Signature Theatre’s Our Lady Of Kibeho extends to December 14

KeyArtLOKSignature Theatre (James Houghton, Founding Artistic Director; Erika Mallin, Executive Director) is pleased to announce a one-week extension for the World Premiere of OUR LADY OF KIBEHO by Katori Hall, directed by Michael Greif. The production will now play through Sunday, December 14, 2014. The production opened to critical acclaim on Sunday, November 16 in The Irene Diamond Stage at The Pershing Square Signature Center (480 West 42nd Street between 9th and 10th Avenues).

The cast includes Starla Benford as Sister Evangelique, Jade Eshete as Student/Villager, Danaya Esperanza as Student/Villager, Niles Fitch as Emmanuel, Kambi Gathesha as Villager , Brent Jennings as Bishop Gahamanyi, Joaquina Kalukango as Marie-Clare Mukangango, Mandi Masden as Anathalie Mukamazimpaka, Irungu Mutu as Villager , Owiso Odera as Father Tuyishime, Nneka Okafor as Alphonsine Mumureke, Stacey Sargeant as Student/Villager/Reporter, T. Ryder Smith as Father Flavia, Angel Uwamahoro as Student/Villager, Bowman Wright as Nkango.

In 1981, a village girl in Rwanda claims to see the Virgin Mary. Ostracized by her schoolmates and labeled disturbed, everyone refuses to believe, until the impossible starts happening again and again. Skepticism gives way to fear, faith, and fate, causing upheaval in the school community and beyond. Based on real events, Our Lady of Kibeho is the second production of Olivier Award-winning playwright Katori Hall’s Residency at Signature.

The design team includes Rachel Hauck (Scenic Design), Emily Rebholz (Costume Design), Ben Stanton (Lighting Design), Matt Tierney (Sound Design), Peter Nigrini (Projection Design), Michael McElroy (Original Music, Arrangements and Music Direction), Greg Meeh (Special Effects Design), Paul Rubin (Aerial Effects Design), Rick Sordelet (Fight Direction), Dawn-Elin Fraser (Dialect Coach) and Faye Armon-Troncoso (Props & Set Dressing). Michael McGoff is the Production Stage Manager. Casting by Telsey + Company, Karyn Casl, CSA.

Supplemental programming has been set for OUR LADY OF KIBEHO. There will be post-show talkbacks on November 25 and December 2. Backstage Pass: Focus On Music will feature Michael McElroy (Original Music, Arrangements and Music Direction for Our Lady of Kibeho) and Neil Martin (Composer and Cellist for A Particle of Dread (Oedipus Variations)) discussing composing and arranging music for new plays on December 3 at 6pm, and in Backstage Pass: Focus On Dialects, Dialect Coaches Dawn–Elin Fraser (Our Lady of Kibeho) and Kate Wilson (A Particle of Dread (Oedipus Variations)) will discuss their roles in the rehearsal process on December 10 at 6pm.

To purchase tickets for all Signature productions, call Ticket Services at 212-244-7529 (Tues. – Sun., 11am – 6pm) or visit

Our Lady Of Kibeho, SIGNATURE THEATRE COMPANY   |   Comments Off   |   Bookmark or Share

The Afternoon Report, Wednesday, November 19, 2014

afternoon-report (3)


Brought to you by Boneau/Bryan-Brown
Wednesday, November 19, 2014 

Today’s Tweets from BBB
Follow us on Twitter –
Happy birthday @LauraOsnes! #broadwaybirthdays • • • Happy opening to @classicstage’s #ALLEGRO! #breakaleg @Claybourneelder, @elizabetadavis and co! • • • RT @MarcSnetiker: Aaaaaand here’s Vanessa Hudgens as Broadway’s GIGI. • • • RT @peoplemag: PHOTO EXCLUSIVE: Vanessa Hudgens will star in the great musical ‘GIGI‘ — and this is what she’ll look like • • • 


So Who Got Brands’ Lost Facebook Reach? Media Companies
AdAge/Digital – by JIM ANDERSON

The news that Facebook will continue to reduce organic reach for marketers has landed with a predictable thud. It appears to validate what many marketers have already been saying: Organic reach is essentially dead, and Facebook will ultimately kill it altogether. Forrester’s Nate Elliott made that exact point in a recent blog post. Advertisers are resigned: “I think marketers are just accepting the fact that Facebook is a place where you pay to play,” a media agency executive told Ad Age.

But are things really that bad for marketers on Facebook?

First off, let’s be clear that this latest Facebook change is fairly minor, intended to focus on the most commercial of messages that Facebook deems to be “overly promotional.” Consumers generally don’t like these promotional messages, and Facebook has made it clear that preserving and protecting the user experience is a priority.

But let’s not forget, marketers’ advertising dollars still fuel the entire ecosystem. There will be significant rewards for the companies that learn to harness their dollars to effectively garner consumer attention. Facebook will benefit from marketers’ spend, but there is an emerging opportunity for media companies as well. And that will surely be a welcome relief to those in the media business who have long argued that the quality of their content matters, even in the new world of social media.

To read this article, click the link below


The History of #Hashtags [INFOGRAPHIC] – by SHEA BENNETT

The first recorded use of a hashtag on Twitter is credited to designer Chris Messina way back in August 2007, when he asked his followers how they felt about using the pound sign to group conversations on the micro-blogging platform.

And a movement was born. –

Two years later Twitter officially added hashtags to the core of the platform, and Google+, Instagram, Vine and even Facebook later incorporated hashtags into their systems.

But here’s the thing: the hashtag was not invented on Twitter. It first found popularity in the mid-2000s within internet relay chatrooms (IRC), but the history of the symbol goes back further still. A lot further.

Check the visual below for lots of insights, which comes courtesy of Leap.

To read this article, click the link below

Broadway Ad Breakdowns:

Sunday, November 16, 2014
(b/w unless otherwise indicated) Continue reading

THE AFTERNOON REPORT   |   Comments Off   |   Bookmark or Share

The Afternoon Report, Tuesday, November 18, 2014

afternoon-report (3)

Brought to you by Boneau/Bryan-Brown
Tuesday, November 18, 2014

Today’s Tweets from BBB

Follow us on Twitter –
Come see @MTC_NYC’s CONSTELLATIONS at the Friedman Theatre on Broadway! Previews begin December 16th. • • • Mr. Gyllenhaal, casually smoldering • • • Jake and Ruth with their director, Michael Longhurst. # CONSTELLATIONS mtc_nyc • • • The stunning Ruth Wilson is also currently starring on Showtime’s #TheAffair. # CONSTELLATIONS  • • • The stars of # CONSTELLATIONS (get it?) Jake Gyllenhaal and Ruth Wilson!  • • •We’re at the press event for @MTC_NYC’s CONSTELLATIONS. Ready for photos? • • •

In Net Neutrality Push, Internet Giants on the Sidelines
New York Times/Technology – by FARHAD MANJOO

Silicon Valley’s giant companies have been quiet lately on the question of whether the government should protect an open Internet, which they’ve previously argued is vital to innovation. Don’t count on them staking out a stronger position even though President Obama has stepped into the fray, and Washington looks to be gearing up for an epic battle over the rules that govern the Internet.

On Monday, Mr. Obama offered his support for a strict set of rules that, among other proscriptions, would prohibit broadband carriers from blocking online content, and would restrict them from giving priority access over their lines to companies that pay an extra fee.

In another era, the White House’s position might have elicited squeals of joy from the technology giants, which have long maintained that the future of innovation online depends on such strict net neutrality rules. But Google, which was once the industry’s most ardent supporter of net neutrality, and Facebook, which could mobilize millions of supporters through its service, both declined to comment on Mr. Obama’s position.

Read this article in its entirety, click the link below


Facebook Is Going to Present at the 2015 NewFronts
Could this mark a shift into original programming for the social network?

Face book will be making its Digital Content NewFronts debut in May 2015, mutiple sources close to the situation have told Adweek.

Not much is known about what CEO Mark Zuckerberg’s team will be presenting, but the chance that the social network may be moving into the sphere of original programming seems likely. Typical NewFronts presentations of the past have focused on premium video; in fact, all 22 companies involved in last year included new Web content.

Digital media notables such as YouTube, BuzzFeed, Vice and AOL in recent years have made a big splash on the video marketing scene by holding NewFronts events. The presentations—which are designed to wow advertisers—emerged as a counterpart to TV’s annual Upfront extravaganza.

And now it appears to be Facebook’s turn in the spotlight.

Read this article in its entirety, click the link below


Link to Broadway Grosses for the week ending November 16, 2014:  Continue reading

THE AFTERNOON REPORT   |   Comments Off   |   Bookmark or Share

By The Water Opens Tomorrow Night, 11/18

By the Water Manhattan Theatre Club - Stage 2

By The Water, the new play by Sharyn Rothstein, directed by Hal Brooks, officially opens tomorrow night, November 18 as part of The Studio at Stage II – Harold and Mimi Steinberg New Play Series at New York City Center – Stage II (131 West 55th Street). The limited engagement began performances on November 4.

Tags:  ,   |   BY THE WATER, MANHATTAN THEATRE CLUB   |   Comments Off   |   Bookmark or Share